Collaboration
Limited Edition Customizable Original Havarys Bottle
To achieve a sustainable future, we collaborate with companies and brands that actively engage in sustainability and the SDGs, amplifying messages of environmental responsibility.
Porsche Japan is committed to "Strategy 2030," focusing on sustainability through initiatives like the fully electric Taycan and a carbon offset system via Porsche Impact. As part of these efforts, Porsche dealers will replace plastic bottles with paper cartons for water given to customers, enhancing their experience of Porsche's sustainability initiatives. This collaboration with Havarys aligns with Porsche's values and is a first among imported car manufacturers in Japan. The packaging features an original design by artist Frankie, combining Porsche's driving heritage with themes of water and environmental sustainability.
We are progressing towards a sustainable society by partnering with leading companies across various industries, including luxury brands, hotel groups, and educational institutions. Our mission is to collaborate with these diverse partners to build a sustainable future together.